Lama AlGhrair Joins Expo 2030 Riyadh as senior Director

Lama AlGhrair has stepped into a new strategic role as Senior Director of International Participants at Expo 2030 Riyadh—a pivotal position supporting one of Saudi Arabia’s most globally visible initiatives.

Her journey spans leadership positions across national transformation programs, including the Ministry of Investment and the Tourism Development Fund صندوق التنمية السياحي, where she led on investor intelligence, stakeholder engagement, and delivery planning. Lama’s approach blends data-driven insights with human-centric leadership, making her a key contributor to Saudi Arabia’s Vision 2030 on the international stage.

As she takes on this global-facing role, Lama brings a unique mix of private enterprise acumen and public sector strategy, grounded in her entrepreneurial roots as co-owner of Sit AlDar Boutique.