Hamzah Alshareef Promoted to Associate Creative Director at Shift شفت

Hamzah Alshareef has been promoted to Associate Creative Director at Shift شفت marking a significant step forward in his creative leadership journey within the Kingdom’s evolving marketing and advertising landscape.

Hamzah joined Shift شفت as Creative Lead before advancing to Associate Creative Director, where he now oversees creative direction, brand storytelling, and campaign execution. Prior to this, he served as Senior Copywriter at LEO MEA (Middle East & Africa), delivering high-impact conceptual campaigns across regional markets. His earlier tenure at TTP – Creative Agency saw him grow from Junior Copywriter to Senior Copywriter, contributing to integrated campaign strategies, marketing communication plans, and brand positioning initiatives. Hamzah also brings a strong design foundation, having worked as a Freelance Graphic Designer for over four years and beginning his journey as a Creative & Graphic Designer Intern at TTP. His transition from design to creative copywriting reflects a multidisciplinary skillset driven by conceptual thinking, attention to detail, and storytelling excellence.

He holds a Bachelor’s degree in Marketing from University of Liverpool (2018–2021), where he was an active member of the Saudi Students Society. His academic grounding in marketing strategy, combined with hands-on creative execution, continues to shape his impactful contributions to the industry.